ENTREPRENEUR

Erick Racedo’s entrepreneurial journey began with the launch of The Bird Marketing, a company he co-founded that later evolved into Zing Marketing and ultimately rebranded as BIG Marketing. Each iteration of the company reflected a sharpened focus and broader vision, growing from a small start-up into a well-recognized marketing agency.

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While building Zing Marketing, Erick also ventured into affiliate marketing. Though financially successful, the work lacked the personal fulfillment he found in helping clients grow their businesses. This realization reinforced his passion for client-focused SEO and long-term partnerships.

During this period, Erick also built a lead generation business, which continues to run successfully with minimal oversight. The stability of this venture allows him to devote the majority of his attention to BIG Marketing, where he applies his years of expertise in marketing to deliver impactful results for clients. Erick’s entrepreneurial path demonstrates not only a talent for creating profitable ventures but also a commitment to meaningful, client-driven work.